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“Study In Taiwan” Promoted in Taiwan Expo 2023 in Malaysia



In order to promote Taiwan’s higher education, Education Division, Malaysia joined Taiwan Expo and set up a booth to promote Study in Taiwan for the first time. Taiwan Expo 2023 in Malaysia organized by the Bureau of Foreign Trade, MOEA and Taiwan External Trade Development Council (TAITRA) was held at the Kuala Lumpur Convention Centre (KLCC) from August 24 to 26, 2023. The expo, which had been held in Malaysia for seven consecutive years and returned this year for the first time since the COVID-19 outbreak. A total of 170 leading Taiwan manufacturers gathered at the expo and showcased their goods and services in 220 booths across five main themes: Industry 4.0, Smart Medical, Halal Taiwan, Circular Economy, and Intelligent Lifestyle. The 3-day event also included industry forums and one-on-one business matching to facilitate interaction between Taiwanese and Malaysian companies.


As envisioned by the New Southbound Policy, Malaysia is not only one of Taiwan’s closest economic and trade partners in the world but also a major education partner. Aside from highlighting the economic and trade relationship between Taiwan and Malaysia, the expo also provided a good opportunity to promote the advantages of studying in Taiwan, encouraging future talent exchanges from both sides. As one of the exhibitors, the TECO Education Division and the Federation of Alumni Association of Taiwan Universities (FAATUM) introduced the public with the latest information about studying in Taiwan. Visitors including students, parents, and teachers visited the booth to inquire about the degree programs offered by universities and colleges in Taiwan as well as the MOE scholarships.


With its friendly society and first-class language courses, Taiwan is an ideal place for foreigners to learn traditional Chinese characters, providing direct access to classical Chinese literature and culture. More than 60 university-affiliated language centers in Taiwan provide a comprehensive language learning environment on campus. Students who were interested in learning Mandarin also visited the booth to obtain up-to-date information regarding the short-term Mandarin courses in Taiwan and the Test of Chinese as Foreign Language (TOCFL) at the expo.


Moreover, the Education Division, Malaysia provided brochures of Study in Taiwan in Malay version to catch the eyes of non-Chinese students who stopped by the booth, and encouraged them to pursue further study or enjoy Mandarin learning in Taiwan in the future. Apart from offering diverse international program courses at relatively low tuition fees, Taiwan also welcomes students from different backgrounds by creating a Muslim-friendly environment and facilities. Two awardees of the past Huayu Enrichment Scholarship also visited the booth and shared their fruitful journey in Taiwan with the TECO personnel.



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